Tweener Tablet Revolution Begins: iPad Mini, New iPad Set Sales Benchmark with 3-million Units Sold
Once again, Apple, Inc. has outdone itself. While Steve Jobs detested the notion of what he called the “tweener tablet” – something that has quickly become the euphemism and popular culture superlative for miniature tablet computer devices – you can bet that he’s looking down upon his company and smiling, now that they’ve set a new sales records and benchmarks following its successful launch. During the three days that followed the release of the iPad Mini, Apple says it sold a whopping 3-million units worldwide, which Apple also says includes its fourth generation iPad sales.
While it was not made clear as to how many of those sales accounts for the iPad Mini, CEO Tim Cook was certain to make it apparent that there’s increasing consumer interest in the iPad Mini, and that’s it assuredly going to remain in the Apple lineup of tablets for quite some time.
“Customers around the world love the new iPad mini and fourth generation iPad,” Cook said in a recent statement that was released to the press. “We set a new launch weekend record and practically sold out of iPad minis. We’re working hard to build more quickly to meet the incredible demand.”
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